Package DESIGN
1908 BBQ Rub Labels
A Fresh Look for the Spice Masters
1908 BBQ came to me with a lineup of outdated labels that no longer reflected the bold, innovative spirit behind their products. While keeping their recognizable branding intact, I set out to refresh their look, bringing each label to life with a modern, cohesive design system that better represents the quality and creativity they’re known for.
How we helped
When 1908 BBQ approached me, their labels didn’t reflect the passion and craftsmanship behind their award-worthy spices. My redesign aimed to capture that same fire. Clean, confident, and bold enough to stand shoulder-to-shoulder with the best in the business.